The country’s economic growth created greater capacity for consumption for different segments of the population. This has stimulated the demand for various products including those made from rubber, thus, generating the need and opportunity to develop the country’s rubber product industry.
The Philippines has been among the top ranking countries in rubber production until the 80's, when demand for car tires and other rubber-made products slowed down following the decline in the Japanese and European economies. In recent times, however, the Philippine market for rubber products has demonstrated new vitality shown by the increasing demand for rubber-made goods.
The Philippine rubber industry is characterized by its expertise to manufacture a wide array of rubber products, existing capacity to meet customer demands, technical capability to satisfy customer needs, strong ability to adjust to customer requirements, and highly-experienced direct labor.
The main industry organization is the Philippine Rubber Industries Association, Inc. (PRIA), formed in 1979 from the merger of the Philippine Rubber Manufacturers Association (PHIRMA) and the Rubber Industries Association of the Philippines (RIAP). PRIA today has 46 member firms, 26 of which are direct industry players, while the rest are business development service providers (e.g. material suppliers and logistics companies).
The expected increase in global and domestic demand for natural rubber is an opportune time to strengthen the rubber products industry in the country.